Monthly Box Office Report -May 2013

 

Bollywoodajtak deconstructs the economics of all the May releases and presents a clear picture about the various releases in the month of May(2013)

Aashiqui 2

Release Date: 26th April 2013
Aashiqui 2

Release Size: 1100 screens
Opening Weekend: 18 Cr
Opening Week: 34 Cr
Lifetime Collection: 80 Cr (Expected)
Total Cost of film: 9 Cr
Prints & Promotion: 7 Cr
Total Cost To Recover (T-Series and Vishesh Films):   16 Cr
Total Revenues Generated: 24.5 Cr (Listed Below)
Collection from India Theatrical: 10.50 Cr (Indian Theatrical Rights sold to Anil Thadani of A A Films)
Satellite : 9 Cr (Pre-Sold)
Overseas Collections: 1 Cr (Not released on the Key market like UK, USA, Australia )
Music Rights : 3 Cr (Kept with T-Series)
Home Video& Others:  1 Cr

Verdict: It’s the first Blockbuster of 2013

Remarks
1. A A Film has brought the theatrical Rights of the film at 10.50C and the film has generated approximate 36-37C distributor share. That gives huge profit (300% of the Investment) to A A Films. It’s a rare picture in our Bollywood Industry.

2. A A Films has distributed the film itself all over India.
3.  The Producers of the film i.e T-Series and Vishesh Films also got very good profit around 9-10C from the film.

 

Shootout At Wadala

 

Release Date: 3rd May 2013Shootout-at-Wadala

Screen Size: 1940 screens
Opening Weekend: 25.50 Cr
Opening Week:  39.90 Cr
Lifetime Collection: 52 Cr (Expected)
Total Cost of film: 32 Cr
Prints & Promotion: 15 Cr
Total Cost To Recover To:  47 Cr
Total Revenues Generated: 58 Cr (Listed Below)
Collection from India Theatrical: 26 Cr*
Satellite Rights: 22 Cr (Pre-Sold to Sony)
Overseas Collections: 5 Cr (Pre-Sold to Eros)
Music Rights & Home Video& Others:  5 Cr

VERDICT: Average only because of excellent earning from non-theatrical sources.

 

Remarks

1*. Balaji Films has retained the theatrical rights of Mumbai circuit and East Punjab Circuit and sold all other circuit at highs MG’S to other Distributor, The cumulative total of these circuit was around 14-15 Cr. And Mumbai & EP circuit ended a Distributor share around 11C approx. So total collection of the film from Indian theatrical was 26C approx.

2. The Producer of the film gathered good profit around 10 Cr from the project by pre selling most of the rights.

3. BUT the distributors who has paid very high MG”s for the film, has incurred loses.

Example : A A films has bought the Delhi/Up circuit at 5 Cr and Incurred loss around 30-35% loss, Similarly Rajasthan circuit bought by Marudhar Enterprises at around 1.95 Cr & incurred around 20-25% loss.

 

Go Goa Gone

Release Date: 10th May 2013goaaaa
Screen Size: 1150 screens
Opening Weekend: 12.75 Cr
Opening Week: 19.00 Cr
Lifetime Collection: 24 Cr (Expected)
Total Cost of film: 11 Cr
Prints & Promotion: 6 Cr
Total Cost To Recover: 17 Cr
Total Revenues Generated: 18.5 Cr (Listed Below)
Collection from India Theatrical: 11 Cr (Estimation)
Satellite: 4 Cr (Expected)
Overseas Collections: 1 Cr
Music Rights & Home Video& Others:  2.5 Cr

 

VERDICT: Because of the Low budget of the film, looks like a break-even project to the producers.

Aurangzeb

Release Date: 17th May 2013images 1
Screen Size: 1200 screens
Opening Weekend:  12 Cr
Opening Week:  18.75 Cr
Lifetime Collection:  24 Cr (Expected)
Total Cost of film:  18 Cr
Prints & Promotion: 7 Cr
Total Cost To Recover: 25 Cr
Total Revenues Generated:  25 Cr (Listed Below)
Collection from India Theatrical: 11.50 Cr (Estimation)
Satellite: 8.50 Cr (Pre-sold to Sony)
Overseas Collections: 2 Cr
Music Rights & Home Video:  3 Cr (In- house Distribution)

 

VERDICT: Average because of healthy recovery from non theatrical revenue

Bombay Talkies

 Release Date: 3rd May 2013

Screen Size:  450 screens bombay-talkies-poster
Opening Weekend: 3.75 Cr
Opening Week:  5.75 Cr
Lifetime Collection: 6.25 Cr
Total Cost of film:  6 Cr
Prints & Promotion: 6 Cr
Total Cost To Recover: 12 Cr
Total Revenues Generated: 7.5 Cr (Listed Below)
Collection from India Theatrical: 3 Cr (Estimation)
Satellite Rights: 2 Cr
Overseas Collections: .5 Cr
Music Rights & Home Video: 2 Cr

 

VERDICT:  The film has never intended to cater any the box-office collection, it was a tribute& Celebration of 100 years of Indian Cinema.

 

GIPPI

Release Date: 10th May 2013 gippy new movie 2013 poster1
Screen Size: 375 screens
Opening Weekend: 2.75 Cr
Opening Week: 3.65 Cr
Lifetime Collection: 4.50 Cr
Total Cost of film: 3 Cr (UTV acquired)
Prints & Promotion: 2 Cr
Total Cost To Recover: 5 Cr
Total Revenues Generated: 5 Cr (Listed Below)
Collection from India Theatrical: 2 Cr (Estimation)
Satellite Rights: 2 Cr (Expected)
Music Rights & Home Video: 1 Cr

Verdict: The film was an Average Performer at the Box office but it will not mar its profitability. It’s an experimental film made with a very control budget and sold to UTV. The landing cost to UTV around 5 Cr. And this amount should be recovered from the Satellite rights and other digital formats.

All the figures are courtesy – bollywoodajjtak
Top Grossers of The year -2013

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